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The actress has been open about her marijuana use. Whoopi Goldberg has revealed she is launching her own medical marijuana company to help women who suffer from menstrual cramps.
The actress and TV host’s Whoopi & Maya line, created with businesswoman Maya Elisabeth, will include a balm, bath soak, chocolate drink and tincture.
The products are designed to help ease and relieve period pain.
Goldberg told Glamour her daughter and granddaughters had inherited her “horrific” cramps but when she spoke to men in the marijuana business about developing a product she was told it was “too niche a market”.
“It’s like, half of the planet is not a niche market!” she said.
“Most guys don’t have any idea what a period is or how it works. It’s like, ‘There’s a vagina, and there’s an egg…'”
The star has been open about her cannabis use in the past which she says has helped with glaucoma-related headaches.
Speaking to Vanity Fair Goldberg said: “For me, I feel like if you don’t want to get high high, this is a product specifically just to get rid of discomfort.
“Smoking a joint is fine, but most people can’t smoke a joint and go to work.
“You can put the rub on your lower stomach and lower back at work, and then when you get home you can get in the tub for a soak or make tea, and it allows you to continue to work throughout the day,” she explained.
Goldberg, 60, is not the first celebrity to enter the marijuana market.
Last year rapper Snoop Dogg launched a new lifestyle platform dedicated to the drug and also has a line of edible products called Leafs by Snoop.
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